Zepto delivered around 2 crore packs of snacks between midnight and 4 AM to beat its customers’ late-night cravings in 2024 with Mumbai the city that never sleeps – alone accounting for 31.5 lakh of those orders.
The buzz of fast delivery was well reflected with Zepto making its fastest delivery this year in 25 seconds, according to a company statement that provided details on consumer behavior across Indian cities.
Residents of Bengaluru showed their passion for self-care with 28,000 massagers ordered late last night, Zepto said, while Delhiites showed their sweet taste with orders of 12 lakh’s Magic Masala.
Additionally, the variety of products ordered highlights unique local preferences–a tea enthusiast from Kolkata bought 96 packets of Tata Tea Gold, and a spiritual shopper from Gurugram 707 pooja essentials.
The Mumbai company took a funny dig at the strange combinations that appeared in user orders, such as dumbbells and samosas, pooja essentials and tonic water, or knives and Dettol, among others.
“The partners traveled a total of 34 crore kilometers – equivalent to 8,000 orbits of the earth,” it shared.
In Chennai, a customer ordered 481 watermelons during the year, while a pet lover stocked up on pet food, ordering over 5,200 units throughout the year.
“9 lakh karelas, 1.3 lakh tindas, 77 lakh bhindis, 23 laukis, and 40 thugs reached the homes,” Zepto said.
2024 was an eventful year for Zepto as well. It has raised USD 350 million by November 2024, which marks the largest 100 percent domestic fund within India’s startup program.
This happened shortly after the fundraising of USD 665 million in June 2024.
Led by Motilal Oswal’s Private Wealth Division, the latest round included investments from Indian HNIs, family offices, and leading financial institutions.
The company narrowed its net loss to Rs 1,248.6 crore in 2023-24 from Rs 1,272.4 crore in 2022-23, according to data shared by Tofler.
It posted revenue of Rs 4,454 crore in FY24, which is a two-fold increase from Rs 2,025 crore in the previous fiscal.
